General Manager, Metric Media
LAKE ISABELLA – The Kern Valley Sun has been acquired by Metric Media LLC.
Metric Media currently publishes 1,227 regional and business news web sites across the U.S.
“We are on a mission to revitalize community news across the country,” Kyle Barnett, general manager of Metric Media, said. “The Smiths did a wonderful job. We are honored to bring the Sun to the next generation of readers and advertisers.”
The Sun first began production in the Kern River Valley in 1959. Publisher Marsha Smith and her husband Ron purchased the newspaper from Wick Communications in 2011.
The Sun will undergo a style revamp in its digital and print formats.
Metric Media, headquartered in Chicago, Illinois, will maintain office space in the Sun’s current building in Lake Isabella.
The newspaper is Metric Media’s second acquisition and comes only days after the company purchased Mount Vernon Daily News in Mount Vernon, Ohio.
We encourage readers to share any news items or suggestions as we move into this new era for the Kern Valley Sun.